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Pandemic causes young entrepreneur to pivot into jewelry business | Community Voices

Callie Estes of Jo Jo Jewelry

Callie Estes is the owner of Jo Jo Jewelry. She started her business during the pandemic when she lost her job as a nanny. Her jewelry is sold in several shops in the Central Illinois community. She spoke to Community Voices about being a young entrepreneur and how she learned to promote and expand her business.

Originally aired February 12, 2022.

Vanessa was the Community Voices Production Coordinator at NPR Illinois from 2021-2025. She continues her passion for broadcasting as a co-host of the Beyond the Mouse podcast for the Front Row Network.
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