© 2024 NPR Illinois
The Capital's Community & News Service
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations
Oct. 2 is the last day to submit This I Believe essays. Click here to submit by 11:59:59 p.m.

Correction: Product Integration And Televison Advertising

ROBERT SIEGEL, HOST:

And now a correction. Yesterday on the program, we said the use of a Taco Bell Crunchwrap and a container of Ben & Jerry's ice cream on the "Late Show" with Stephen Colbert was an example of paid product placement. Today representatives for both companies told us that was not the case. We regret the error. Transcript provided by NPR, Copyright NPR.